“Atlantic salmon is one of the world’s most nutritious foods,” says Atlantic Sapphire co-founder Johan Andreassen. “But because of the environmental challenges and limitations on wild-caught and net-penned farmed salmon, there was a need to find new ways of farming salmon.” Andreassen and founding partners Bjørn-Vegard Løvik and Thue Holm spent a decade bringing that vision to life by developing innovative land-based aquafarms they named “Bluehouses.” “As our farming does not take place in the ocean, the environmental impact is much lower than that of other farmed salmon,” says Johan. “We can feast while the oceans thrive.”
Johan Andreassen, Chairman and Co-founder of Atlantic Sapphire, CEO Atlantic Sapphire USA
After raising 25 generations of salmon in Denmark, Atlantic Sapphire recently built new ocean-friendly, planet-friendly Bluehouses in Florida, where they’ll be harvesting 10,000 tons of salmon annually. Now, American salmon lovers can enjoy the incredibly fresh salmon that’s been rated “Best Choice” by Monterey Bay Aquarium’s Seafood Watch, SeaChoice, and Ocean Wise.
“Our salmon are lean with a high omega-3 content; it has a delicate taste and firm texture that’s perfect in all kinds of meals,” says Johan. “We believe Wegmans customers will love the mild flavor, plus knowing that this fresh, nutritious salmon has been sustainably raised, without antibiotics or artificial hormones, right in the USA.”
Atlantic Sapphire Bluehouses provide an ideal micro-environment for raising healthy Atlantic salmon, just like greenhouses do for plants. Here are a few of their benefits: