Misc: No bleaching chemicals. Since 1970. ADA Accepted: American Dental Association. Natural. Clinically proven. Whitening. Cavity protection. Questions? 1-800-FOR-TOMS (1-800-367-8667) M - F 8:30 a.m. - 5 p.m. ET. The ADA Council on Scientific Affairs' Acceptance of Tom's of Maine Simply White Fluoride Toothpaste is based on its finding that the product is effective in helping to prevent and reduce tooth decay and to whiten teeth by removing surface stains, when used as directed. Goodness = Less in Landfills: Recycle Tom's of Maine and other packaging through the TerraCycle collection program and earn rewards for your favorite nonprofit or school. Visit www.tomsofmaine.com/terracycle to learn how. What makes a product good? At Tom's, it includes how we make it. Cruelty Free: No animal testing or animal ingredients. No artificial colors, flavors, fragrance, or preservatives. I.P.S: We share every ingredient, its purpose, and its source at www.tomsofmaine.com. Sustainable practices are a priority in every aspect of our business. We strive to maximize recycled content and recyclability of our packaging. 5% (12 days) of employee time to volunteering. 10% of profits to human and environmental goodness. www.tomsofmaine.com. At Tom's we believe that natural is as much about what's in a toothpaste as what's not. Simply White uses naturally sourced silicas for clinically proven whitening without bleaching chemicals so you can bring back the natural beauty of your smile. Find us on Facebook, Twitter, YouTube.
Active Ingredients: Sodium Fluoride (0.24%) (0.15% w/v Fluoride Ion). Purpose: Anticavity. Inactive Ingredients: Hydrated Silica, Water, Sorbitol, Glycerin, Xylitol, Sodium Lauryl Sulfate, Natural Flavor (Peppermint Oil and Other Natural Flavor), Xanthan Gum, Titanium Dioxide, Carrageenan, Sodium Hydroxide.
Warnings: Other warnings: Keep out of reach of children under 6 years of age. If more than used for brushing is accidentally swallowed, get medical help or dial (412) 390-3381 right away (Poison Control Center).