We just celebrated Earth Day on Sunday!  It is expected that 1 Billion people will participate in events for it across the globe.  At Wegmans, we are doing our part with “Celebrate Organic” events at your store on April 28^th.  You’ll now find more than 1,000 organic offerings at Wegmans, including our Organic Grass Fed Beef. We hope you’ll be able to get a taste of it and grab a coupon when you come!

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Last year as we were preparing for the fall 2011 season, our family took a trip to the Amalfi Coast in Italy. We were so inspired by the culture, passion for food, and delicious freshness of the ingredients.  Back at home, we developed our Italian Menu Magazine for this fall as a way to share that excitement with our customers.

We hope you will come experience a taste of what we found in Italy at our stores this fall. In particular, you’re invited to enjoy our Festa Italiana events during any of the four Saturdays, starting on September 17, (11AM – 3PM) and running through Columbus Day weekend, October 8.

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I was at a conference last week on the topic of social media in the Produce industry and a question was asked,

“What is local and what does it mean to customers”.

Our answer may surprise you.

We believe, it doesn’t really matter what we, retailers, think local is or how we define local, it’s up to the customer.

We’ll share stories about our grower-partners through our website and blog; display signs in our stores with photos of the farmer with their families, along with maps showing the distance from their farm to our stores.

We also provide our customers the opportunity to meet the people who grow their food. For the past few years, we’ve invited our grower-partners to come out to our stores for “Meet the Grower” events.

But, it’s up to the customer to decide if the product they’re buying is making a difference in their community.

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Hi, it’s Jason from our Maryland and Virginia stores. We’re getting ready for our 3^rd annual Hatch Chile Fests and wanted to share the excitement with you!

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We were so excited to welcome superstar chef and author Bobby Flay to our store (in Hunt Valley, MD) last Friday! Bobby came for a signing for his latest book: Bobby Flay’s Throwdown!: More Than 100 Recipes from Food Network’s Ultimate Cooking Challenge.

“I ran the NYC marathon on Sunday and it took 4 hours. Wegmans book signing was another marathon!”- Bobby Flay

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