Our Organic Christmas Wish

Written by on December 19th, 2010.
Filed under: Farm Fresh

In the last blog update about our organic farm in Canandaigua, NY we shared our Christmas wish of a winter harvest of vegetables. And we did it!

We got some help from our friend, organic farmer and author Eliot Coleman, who’s been a great resource for our folks down at the farm. With his guidance, we decided to use movable “hoop houses” to protect the plants from our cold Northeastern climate.

Eliot also suggested a few starter crops that could stand up to the conditions up here: carrots, Swiss chard, arugula and spinach.

We started these crops from seed, planting them in the fall. Then we put up our hoop houses around them as the first frost came our way. The biggest challenge was keeping the plants warm enough to grow. Too cold—and the plants lie dormant with no growth.


Since we didn’t use any heaters in the houses, we had to rely on natural sunlight to keep them warm. On a sunny day, even at 25 degrees outside, the inside of the hoop houses could be 65 to 70 degrees! But when the temperatures really dipped below freezing, we put an extra row of covers inside the houses as a second layer of protection. On these days, the inside temperatures would only be about 5 degrees warmer than outside!

Extra layer of protection for a row of carrots

It’s just amazing to us that we were able to grow these crops in our unheated houses. We’ll be picking the spinach, carrots, Swiss chard, and arugula this week—and sharing the harvest at our Pittsford store, where they’ll be sold as “Christmas baskets.”

Kirk carrying spinach harvested from one of the hoop houses

We’re thankful that this project was a success, because it means there’s great opportunity for us and for farms across the Northeast to extend the growing season—making it easier for all of us to enjoy more locally grown veggies and fruits.

Click here for more photos of the harvest

We’re already looking forward to next year, taking what we’ve learned this season and making it even better. One thing we learned was to start planting a little sooner. It’s a learning process, but it’s a lot of fun. We are really excited about the future here.

My family and I wish you all the best this holiday season.

Enjoy your time with family!

Danny Wegman

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23 Responses to “Our Organic Christmas Wish”

  1. What a great idea! It’s so great to know that everytime I shop at my local Wegman’s my family & I are supporting such a fantastic company. Thank you for all the effort you’re putting into changing the way people think about the food they buy in a grocery store. I’d like to know more about how you’re helping local organic farmers get a leg-up against the industrial food industry. Has Wegman’s ever considered lobbying for more funding to help local farmers get more land to farm on or technology to better the processes? What else can we as local shoppers to do help our local farmers?

    Melanie T. commented on January 24, 2011.
    • Hi Melanie,

      We believe that the best way for us to help local producers is by offering their products in our stores!

      Courtney Briggs commented on January 25, 2011.
  2. Great job, I’d love to tour the facility sometime. Are tour available?

    Ed Draves commented on December 27, 2010.
    • Hi Ed- Thanks for the interest. As of right now we do not have tours available for visitors. We’ll be sure to let you know if they become available!

      Courtney Briggs commented on December 28, 2010.
      • that would be awesome

        Ed Draves commented on December 28, 2010.
  3. Very interested in where you gott he info to try this winter hearty crops? I might like to grow a few at home. Did youi ever post the info on how to get started and what you need. Thanks!

    GK

    Gary commented on December 21, 2010.
    • Hey Gary- Our project with the hoop houses was inspired by one of the leading authorities in organic farming, Eliot Coleman. Danny shared a few photos of Eliot’s first visit to our farm in a previous post. Together with his wife, Eliot founded the Four Season Farm in Maine. He’s also written a number of books, including the Winter Harvest handbook which talks about growing crops year-round in these unheated plastic movable greenhouses. Hopefully that resource will help get you started! Thanks for visiting our blog : )

      Courtney Briggs commented on December 23, 2010.
  4. We live near the Dewitt location and I never, ever, ever want to shop anywhere else! Nobody can surpass the freshest produce, fish, cheeses, bakery goods and service that Wegmans offers.

    I choose to serve my family the best and the best comes from Wegmans.

    Rebekah S. commented on December 21, 2010.

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